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The 4W Canvas is a framework that helps to break down a problem into its key components. Here's an example of how it can be applied to the problem of pollution:

What: Pollution is the presence or introduction into the environment of a substance or thing that has harmful or poisonous effects.

Who: Pollution affects everyone, but it disproportionately affects marginalized communities, low-income individuals, and people living in urban areas. It also affects different species of animals and plants.

Where: Pollution can occur in any environment, including air, water, soil, and the built environment. It can also happen in both urban and rural areas.

Why: Pollution is caused by human activities such as industrial processes, transportation, and energy production. It also results from natural events like volcanic eruptions and wildfires.

How: To address pollution, we can take actions such as:

  • Reducing our use of fossil fuels
  • Encouraging the use of renewable energy sources
  • Improving public transportation
  • Implementing regulations and laws to limit the amount of pollution that businesses and industries can produce
  • Promoting recycling and waste reduction
  • Educating the public about pollution and how to reduce their impact.

This 4W Canvas is a framework to look at the problem of pollution, and it can help to identify the main components of the problem and potential solutions.

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