Continuous process - The nature, situation and the contents of the communication keep changing.
Social activity - Communication is the process of sharing messages.
Mutual understanding - For communication and to understand it, there must be an understanding among the sender and receiver.
Two-way process - Communication involves both sender and receiver and they must respond to each other to have a effective communication.
Lead to reaction or response - To have a successful communication, there is a need for quick and right response the sender, once the sender understands the message.